Media Analysis & Appearances
Expert commentary and analysis for global news outlets and think tanks.





Media Highlights
Selected articles, analysis, and profiles in major global news outlets.

Folha de S.Paulo
Brazil-China Cultural Year: From Audience to Interlocutor
Cited in Igor Patrick's column in Brazil's leading newspaper as a key reference on Chinese cultural diplomacy — with research showing that Beijing's strategy is far more nuanced than crude propaganda, but consistently runs up against a perception gap in Latin America.

Deutsche Welle
How China Projects Power in Latin America Through Media Partnerships
Investigative report by Bruno Lupion for Deutsche Welle draws on research by Paulo Menechelli to examine how Beijing uses media partnerships with Latin American broadcasters to build favorable narratives across the region.

O Globo
China's Soft Power and the Battle for Cultural Influence
Featured as a leading expert on Chinese soft power in O Globo, Brazil's most widely read newspaper. Researcher Marcelo Ninio draws on Menechelli's work to examine how China uses cinema, cultural festivals, and Confucius Institutes to build influence in Brazil — and why the strategy demands rethinking traditional assumptions about Chinese diplomacy.
Broadcast & Audio Analysis
Multimedia contributions for television, radio, and top-tier podcasts.
China 24: International Perspectives (CGTN)
Expert analysis on the strategic role of cultural diplomacy and film co-productions in strengthening ties among BRICS nations. In this live broadcast for CGTN’s flagship news program, Paulo Menechelli explores how soft power serves as a vital tool for mutual understanding and cooperation across the Global South.
O Assunto: The Geopolitics of Tibet and the Dalai Lama (G1 / Globo)
Analyzing Xi’s '"Telling China's Story Well' doctrine and China's strategic narratives surrounding Tibet. A deep dive into regional succession and international diplomacy for Brazil's leading news podcast.
Fala Wega: The Rise of Chinese Cinema (Podcast)
Discussing the evolution of China’s film industry and its global market challenges. A conversation on cinema as a diplomatic tool alongside experts from USP and the Beijing Film Academy.